BareMinerals’ Grey/Lilac Colorshift review

Posted on Monday, at bought • 222 views

  • Manufacturer: bareMinerals/Bare Escentuals
  • Availability: initially released in the In Fashion III kit
  • Color Range: muted lilac / muted cool grey shimmer
  • Cost/Amount: $18 for .02 ounces / .57 grams
  • Would you purchase again: no
BareMinerals’ Grey/Lilac Colorshift

The least dramatic / the most disappointing of BE's colorshift shadows. The first two released were bronze/green, and grey/lilac. I think BE was trying to appeal to its original core user base, folks who consistently go for minimal ingredient but also minimal appearance makeup. They really should have chosen a different color pair, though, because lilac and grey just don't contrast enough. They go too far over the “keep it simple” line into “ this thing changing? AT ALL? HELLO!!!” Pairing lilac with medium gold would have still been less dramatic / less of a step outside the comfort zone to the “core demographic”, but the colors would have been complimentary AND not so similar that the change was virtually invisible. As things stood, I've seen blog posts and forum threads of people bemoaning the colorchange shades, saying how they feel stupid and that they just won't buy any more colorshift shades that may come out. In seeking to avoid alienating their core demographic, BE found a whole new way to alienate them. (Way to go, there…)

Photos that show how the product actually performs...! See how I create my swatches

A montage of three images: top left, close-up of the eyeshadow in the pot; top right, the eyeshadow mixed with water and applied to bare skin; bottom left, the eyeshadow applied dry over primer.

If you got this shade and just treat it as a metallic lilac, you'll be able to get some good out of it and enjoy it. Just don't keep trying to make the colorshift visible…because it's barely visible at all, even when you use their special brush. (Tip to anyone else who's feeling colorchange-ignorant: pat the color for “in the pot” shade, sweep it on for the “duotone” shade.)

The consistency is similar to the High Shine colors: it looks similar in the pot, and it has a metallic finish whether applied wet or dry. When I repotted the color, I didn't put a sifter in the jar - figuring that if it looked and acted like the High Shine colors and MAC pigments, adding a sifter would just get me a cracked jar! (I think that, since these shadows are made with lipids, they expand and contract a bit more with temperature fluctuations. Thus, the packed-full jar becomes over-full, and something's got to give.)

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